We’re excited to announce Draivi’s latest milestone: the launch of Finan.mx, marking our official expansion into the thriving Mexican market. This move isn’t just another addition to our portfolio; it’s the result of a meticulously planned strategy, backed by years of expertise and success in the Spanish financial services sector.
Leveraging our proven expertise
Our journey to Mexico wasn’t a leap into the unknown. It was a natural progression, built on the solid foundation of Draivi’s knowledge and accomplishments in other European markets, but especially after our success in Spain. Over the years, we’ve worked closely with partners in Spain to refine our approach, delivering high-quality financial solutions that resonate with local markets. This proven track record made our entry into Mexico an easy and exciting step.
“Our partners in Mexico already knew about our great work in Spain, making the transition smooth and filled with mutual trust.”
The launch of Finan.mx is more than just a market expansion; it’s a testament to the strength of our global partnerships and the reputation we’ve built as a leader in performance marketing for financial services.
A streamlined MVP built for Mexico
With Finan.mx, we’re introducing a MVP tailored specifically to the needs of Mexican users. This streamlined platform allows individuals to explore loan options and credit cards with a quick, secure, and hassle-free process.
The development of Finan.mx embodies our core philosophy: bringing user-centric design and optimized digital experiences to every market we enter. By leveraging insights from our Spanish operations, we’ve created a platform designed to thrive in Mexico’s unique financial landscape.
The team behind the expansion
This project’s success is due to the dedication and vision of an incredible team:
- Project Lead, Adán Mendoza: After being part on the expansion of Draivi to Spain, Adán has been working on the MVP project since mid 2024, aiming to create a product that gives the user and our partners a sense of trustworthiness and efficiency.
- Country manager, Carla Guerrero: Oversees our operations in Mexico, leading the charge to ensure Finan.mx aligns perfectly with the unique needs and expectations of the Mexican market. Her expertise, experience, and deep local insights are key to our success in the region.
A Vision for the Future
The launch of Finan.mx represents the beginning of an exciting chapter for Draivi. By combining our proven expertise in Spain with Carla Guerrero’s market insights, we aim to establish Finan.mx as a trusted and recognized brand in Mexico.
“The launch of Finan.mx marks an exciting milestone for Draivi. This isn’t just about entering a new market, it’s about setting the stage for success by combining innovation, local insights, and a commitment to excellence.
With this launch, my expectations are clear: to establish Finan.mx as a trusted and accessible platform that simplifies access to financial products for Mexican users. By leveraging a user-focused platform, built on our proven expertise, we’re ready to deliver seamless, secure, and efficient financial solutions tailored to the unique needs of this market.
I’m thrilled to be part of this journey and confident in our team’s ability to make a significant impact. Together, we’re prepared and eager to take on the challenges ahead and make Finan.mx a leader in the Mexican financial ecosystem.” – Carla Guerrero
This expansion is part of Draivi’s broader mission to connect individuals with high-quality financial solutions globally, building lasting relationships with our partners and customers alike.
Discover Finan.mx today and see how we’re revolutionizing the financial experience in Mexico. Visit Finan.mx
Interested in becoming a partner? Sign up here. In case of any questions, contact Carla Guerrero, Country Manager for Spain & Mexico.